Bachelor of Arts in Organizational Communication
The program seeks to address the ever-increasing demand for expertise in modern communication as related to organizations in the Philippines. The program aims to present a holistic perspective of organizational dynamics in the modern century by focusing on organization-related communication skills.
Date of BOR Approval (Institution)
April 1984
Program Learning Outcomes
Graduates of the Bachelor of Arts in Organizational Communication program are expected to:
- demonstrate effective, persuasive, and strategic communication in a multi-cultural, organizational context;
- advocate ethical communication, as well as media and information literacy (MIL), in the workplace;
- engage in continuing education and other forms of professional development in the various fields of organizational communication;
- adopt organizational communication practices rooted in “Filipino historical and cultural heritage” (based on RA 7722) balanced with international perspectives;
- lead organizations in communication campaigns; and
- collaborate in local and global organizational communication projects and advocacies.
Admission Requirements
Graduates of accredited high schools may be admitted as freshmen into the University of the Philippines on the following bases: (1) their performance in the UP College Admission Test (UPCAT); (2) their weighted average in the first three years of high school and; (3) their choice of UP Campus and the quota set for specific course/colleges/units set by the respective Deans.
Graduation Requirements
Completion of 147 units
Summary of Credit Units
| Category | Credit Units |
|---|---|
| General Education | 36.0 |
| Core/Professional Courses | 66.0 |
| Foundation Courses | 15.0 |
| Cognates | 6.0 |
| Legislated Courses | 3.0 |
| Electives | 15.0 |
| Internship/Thesis/Capstone | 6.0 |
| Total | 147.0 |
Curriculum Checklist
| First Year | |||||
|---|---|---|---|---|---|
| First Semester | Second Semester | Midyear | |||
| Course Code | Credit Units | Course Code | Credit Units | Course Code | Credit Units |
| Communication I and II | 6.0 | Communication III | 3.0 | GE 4 | 3.0 |
| GE 1 (WIKA 1) | 3.0 | GE 3 | 3.0 | GE 5 | 3.0 |
| GE 2 (ETHICS 1) | 3.0 | Communication 130 | 3.0 | ||
| Math 11 | 3.0 | OrCom 101 | 3.0 | ||
| PE 1 (FPF) | (2.0) | Economics 11 | 3.0 | ||
| NSTP 1 | (3.0) | PE 2 | (2.0) | ||
| NSTP 2 | (3.0) | ||||
| Total | 15.0 | Total | 15.0 | Total | 6.0 |
| Second Year | |||||
|---|---|---|---|---|---|
| First Semester | Second Semester | Midyear | |||
| Course Code | Credit Units | Course Code | Credit Units | Course Code | Credit Units |
| Soc Sci II | 3.0 | GE 8 | 3.0 | OrComm 110 | 3.0 |
| GE 6 | 3.0 | GE 9 | 3.0 | Speech 183 | 3.0 |
| GE 7 | 3.0 | GE 10 | 3.0 | ||
| OrCom 104 | 3.0 | OrCom 142 | 3.0 | ||
| OrCom 107 | 3.0 | OrCom 155 | 3.0 | ||
| OrCom 140 | 3.0 | Ling 100 | 3.0 | ||
| PE 3 | (2.0) | PE 4 | (2.0) | ||
| Total | 18.0 | Total | 18.0 | Total | 6.0 |
| Third Year | |||||
|---|---|---|---|---|---|
| First Semester | Second Semester | Midyear | |||
| Course Code | Credit Units | Course Code | Credit Units | Course Code | Credit Units |
| OrCom 111 | 3.0 | GE 11 | 3.0 | OrComm 180 | 3.0 |
| OrCom 105 | 3.0 | Qualified Elective 3 | 3.0 | ||
| OrCom 152 | 3.0 | OrCom 122 | 3.0 | ||
| OrCom 191 | 3.0 | OrCom 143 | 3.0 | ||
| Qualified Elective 1 | 3.0 | OrCom 192 | 3.0 | ||
| Qualified Elective 2 | 3.0 | Speech 137 | 3.0 | ||
| Total | 18.0 | Total | 18.0 | Total | 3.0 |
| Fourth Year | |||
|---|---|---|---|
| First Semester | Second Semester | ||
| Course Code | Credit Units | Course Code | Credit Units |
| OrCom 144 | 3.0 | OrCom 154 | 3.0 |
| OrCom 153 | 3.0 | OrCom 200 | 3.0 |
| OrCom 199 | 3.0 | Speech 136 | 3.0 |
| Speech 133 | 3.0 | PI 100 | 3.0 |
| Qualified Elective 4 | 3.0 | Qualified Elective 5 | 3.0 |
| Total | 15.0 | Total | 15.0 |
Individual Course Titles and Descriptions with Credit Units, Pre-requisites, and/or Co-requisites
Major Courses
Course Code: OrCom 101
Course Title: Introduction to Organizational Communication
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: Theories, principles, and trends in organizational communication
Course Code: OrCom 104
Course Title: Dynamics of Interpersonal Communication
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: The study of different forms of interpersonal communication, and analysis of the influence of Philippine social values on interpersonal communication
Course Code: OrCom 105
Course Title: Dynamics of Public Relations
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: The history, roles, and concepts of public relations in communication services including the ethics and dynamics of the PR profession in Philippine organizations focused on cases of PR problems
Course Code: OrCom 107
Course Title: Intercultural Communication
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: A study of the means by which people communicate and establish relationships across cultural lines with the objective of training students to function in a more effective way in multi-cultural situations
Course Code: OrCom 110
Course Title: Business Writing
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: Elements of principles of effective written communication in organization: varieties of writing style (scientific, technical, popular), types of business correspondences, writing the memorandum, the short report, minutes of meeting and press releases
Course Code: OrCom 111
Course Title: Technical Reporting
Credit Units: 3.0
Pre-requisite: OrCom 110
Co-requisite: None
Course Description: A study of the special types of written communication in organizations, the long report, concept paper, case study, project proposal, conference proceedings, project evaluation, writing in publication, and editing manuscripts with emphasis on organizational needs and audiences
Course Code: OrCom 122
Course Title: Introduction to Health Communication
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: The study and use of communication strategies of organizations using various media tools to inform and influence stakeholders and community decisions that enhance health
Course Code: OrCom 140
Course Title: Organizational Theories
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: A comparative survey of the different organizational theories in different institutional structures, and evaluation of operations among selected models
Course Code: OrCom 142
Course Title: Organizational Structures and Communication Processes
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: The study of the dynamics of communication skills and processes in organizations, with emphasis on Philippine structural models
Course Code: OrCom 143
Course Title: Approaches to Communication in Management
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: Problems and issues of management communication in simple and complex organizations; training for communication skills on the management level
Course Code: OrCom 144
Course Title: Financial Communication
Credit Units: 3.0
Pre-requisite: OrCom 101, OrCom 111
Co-requisite: None
Course Description: Understanding financial statements including accounting concepts and principles and communicating these to various audiences
Course Code: OrCom 152
Course Title: Communication Trends and Styles
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: Comparative survey of the different communication technologies, trends and styles and their impact on organizations
Course Code: OrCom 153
Course Title: Communication Strategies
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: Persuasive communication approaches to include the GAME Plan (Goal, Audience, Message and Execution), methods, and development of communication plan for specific purposes
Course Code: OrCom 154
Course Title: Integrated Marketing Communication
Credit Units: 3.0
Pre-requisite: OrCom 153
Co-requisite: None
Course Description: Introduction to Integrated Marketing Communication to help students make better marketing communication decisions
Course Code: OrCom 155
Course Title: Organizational Communication Statistics
Credit Units: 3.0
Pre-requisite: OrCom 101
Co-requisite: None
Course Description: The application of statistical methods to organizational communication data
Course Code: OrCom 180
Course Title: Practicum
Credit Units: 3.0
Pre-requisite: 90 units of course work including OrCom 110
Co-requisite: None
Course Description: Supervised field work
Course Code: OrCom 191
Course Title: Quantitative Methods in OrCom Research
Credit Units: 3.0
Pre-requisite: OrCom 155, 3rd year standing
Co-requisite: None
Course Description: Perspectives in quantitative research and framework development for the collection, analysis, and interpretation of data
Course Code: OrCom 192
Course Title: Qualitative Methods in OrCom Research
Credit Units: 3.0
Pre-requisite: OrCom 101, OrCom 191
Co-requisite: None
Course Description: Paradigms, perspectives, and procedures in qualitative research
Course Code: OrCom 199
Course Title: Organizational Communication Research
Credit Units: 3.0
Pre-requisite: OrCom 111, OrCom 191, OrCom 192
Co-requisite: None
Course Description: Nature, development, principles and problems of organizational communication research in the Philippine setting
Course Code: OrCom 200
Course Title: Thesis
Credit Units: 3.0
Pre-requisite: OrCom 199
Co-requisite: None
Course Description: Implementation of the thesis proposal earlier prepared in OrCom 199 and writing of the research paper
Course Code: SpCom 133
Course Title: Argumentation
Credit Units: 3.0
Pre-requisite: Comm III
Co-requisite: None
Course Description: Principles of argumentation analysis, evidence, reasoning, fallacies and briefing, with application in public speaking, discussion and debate, development of capacity to reply extemporaneously to objections, practice in argumentative composition and delivery
Course Code: SpCom 136
Course Title: Forms of Public Address
Credit Units: 3.0
Pre-requisite: Comm III
Co-requisite: None
Course Description: The more important forms of public address and the occasions which give rise to them; study of special methods by which speech is made clear, interesting and forceful
Course Code: SpCom 137
Course Title: Group Discussion and Conference Leadership
Credit Units: 3.0
Pre-requisite: Comm III
Co-requisite: None
Course Description: Procedures in exchanging information, solving problems, determining policies, resolving differences in small face-to-face groups, and developing insights into the nature of group processes
Course Code: SpCom 183
Course Title: Audiovisual Communication
Credit Units: 3.0
Pre-requisite: Comm III
Co-requisite: None
Course Description: The selection and use of multi-media technologies for communication situations
Foundation Courses
Course Code: Comm I
Course Title: Communication Skills I
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: The development of communicative competence in English, with emphasis on reading, writing, and listening skills
Course Code: Comm II
Course Title: Communication Skills II
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: The development of more advanced language skills in logical thinking, critical reading, and effective writing
Course Code: Comm III
Course Title: Speech Communication
Credit Units: 3.0
Pre-requisite: Comm II
Co-requisite: None
Course Description: Development of communicative competence in listening and speaking in various communication situations
Course Code: Comm 130
Course Title: Communication and Media Theories
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: The communication process and the development of communication and media theories
Course Code: Ling 100
Course Title: The Study of Language
Credit Units: 3.0
Pre-requisite: Comm II
Co-requisite: None
Course Description: Descriptive analysis of the linguistic structures of the English Language
Elective
*Any 100-level non-natural science course offered in UP
GE Courses
Course Code: Comm 10
Course Title: Critical Perspectives in Communication
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: A course that explores how communication takes place in various levels of human interaction: interpersonal or group, mass or public, intercultural and workplace. This perspectives course engages you on a critical examination of communication issues in five interrelated areas: rhetoric, identity construction, representation, and culture
Course Code: Ethics 1
Course Title: Ethics and Moral Reasoning in Everyday Life
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: The nature and development, sources and frameworks of ethics and moral reasoning and their application to various issues and contexts
Course Code: Wika 1
Course Title: Wika, Kultura at Lipunan
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: Nakatuon ang kursong ito sa pagsusuri sa ugnayan ng wika, kultura at lipunan. Sa pamamagitan ng kursong ito, matatampok ang mga layunin na nagsusulong ng mapanuri at mapagpalayang edukasyon, nakaangkla sa nasyonalismo, nagpapahalaga sa mga wika sa Pilipinas bilang batayan sa pagpapaunlad ng wikang pambansa, at nagkikintal ng ang pag-aaral ng wikang Filipino ay pagkatutong panghabambuhay
Course Code: KAS 1
Course Title: Kasaysayan ng Pilipinas
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: Ang pampulitika, pang-ekonomiya, panlipunan, at pangkalinangang pagsulong ng Pilipinas
Course Code: Math 10
Course Title: Mathematics, Culture and Society
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: Appreciation of the beauty and power of mathematics through the examination of its nature, development, utility, and its relationship with culture and society
Course Code: STS 1
Course Title: Science, Technology and Society
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: An introductory exploration of the past, present and future of science and technology in society (including their nature, scope, role and function) and the social, cultural, political, economic and environmental factors affecting the development of science and technology, and how society affects these, with emphasis on the Philippine setting
Program Prescribed GE Courses
Course Code: Soc Sci 2
Course Title: Social, Economic, and Political Thought
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: A survey of social, economic and political thinkers from the classical to contemporary periods
Course Code: Arts 1
Course Title: Critical Perspectives in the Arts
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: A critical study of the experience, language, and context of art
Course Code: PhilArts 1
Course Title: Philippine Arts and Culture
Credit Units: 3.0
Pre-requisite: None
Co-requisite: None
Course Description: Approaches to Philippine Arts and Culture